A Gillette ad published Sunday is pushing the feminist narrative that the majority of men are a problem in society.
The ad, which has garnered more than 600,000 dislikes in three days, concedes that "some [men] already are" disapproving of sexual harassment and bullying, "but some is not enough." The clear implication is that most men need fixing.
Matt Walsh, a conservative commentator, is saying no one would get away with implying that most women are steeped in toxic feminity.
"The ad says that 'some men' act the right way," Walsh wrote on Tuesday. "Can you in your wildest and most fevered dreams even imagine the reaction to an ad that spoke about women in these terms?" He added that if this happened, "Feminists would be rioting in the street."
One feminist, Fionola Meredith, is calling out women for what she refers to as "obsession with victimhood." In an article she penned last March, she writes that modern feminism seems more like religion than an authentic movement.
"Feminism, like other forms of identity politics, has become obsessed with victimhood, in what I consider a seriously disempowering way," writes Meredith. "It has begun to feel like a religion, with its own strict rules about what women are permitted to say, do and think."
Another feminist even identifies what she calls "toxic feminity" but doesn't say all women are infected with it. Meghan Daum wrote last October that many women can at times be manipulative and coercive.
There are minor forms of feminine toxins, like blaming irrational temper tantrums on "being hormonal" or feigning helplessness in order to get what you want. And there are major toxins, many having to do with weaponizing your fragility so that those to whom you cause harm have a difficult time defending themselves, lest they look like the aggressors.
Even thought Daum indicates that many women at multiple times in their life exhibit such weaknesses, she also affirms that "women are not monolithic" and can't be pigeonholed. Many so-called feminists can see this truth with regard to women but have a blind spot when it comes to judging the opposite sex.
Watch the panel discuss the ongoing attack on manhood in The Download—Toxic Feminity.